由歌手 Rick Astley 于 1987 年发行的歌曲《Never Gonna Give You Up》在近年来成为了最具代表性的恶搞迷因之一，很常被用于鬼畜、二创或恶搞类影片，例如以一些非常耸动吸引人的标题，引诱人们点击进去，结果出现在眼前的只有《Never Gonna Give You Up》的 MV 画面，这种行为被称之为 Rickrolled，也就是被钓鱼了 ....
那么，时隔 35 年之后，有家名为 InsurAAAnce 的保险公司居然找上 Rick Astley，以重新录制《Never Gonna Give You Up》的方式作为广告，长达 1 分钟左右，其中几秒可以看见保险公司的植入，但这个广告绝对不会令人反感，甚至可能再过几天就会传遍全网，刷新大家的迷因库 XD 只能说，这波广告很会玩！
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